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Maybelline Instant Age Rewind Multi-Use Dark Circles Concealer Medium to Full Coverage - 0.2 fl oz
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Target Online store #3991
About this item
Highlights
- Maybelline Instant Age Rewind Concealer: America's Number 1 Concealer; Erase the look of dark circles, correct the appearance of redness and brighten the look of dull skin with Instant Age Rewind Eraser multi-use dark circle concealer
- Anti-Aging Concealer: Turn back time with this anti-aging under eye concealer treatment infused with Haloxyl; Say bye bye to the look of fine lines, blemishes, redness, and dark circles, and hello to a radiant, well rested, refreshed looking eye area
- Best Face Forward: Maybelline has sheer, medium, and full coverage concealer foundation in liquid, stick, and cushion foundation formulas, and a range of concealers, plus face primers, contour, highlighter, and pressed powder to help you create a perfect canvas
- Maybelline has what you need to create any look: foundation, bb cream, concealer and highlighter to create a perfect canvas, eyeshadow, brow pencils and eyeliner for any eye look and lip products, from show stopping matte lipstick to au natural lip balms
- Remove Maybelline Makeup With Micellar Water: Use Garnier Micellar Water as a gentle makeup remover at night, and as a facial cleanser in the morning to prep skin for Maybelline makeup
Description
Instant Rewind Eraser is the do-it-all concealer. This hydrating concealer does everything you need in a New York minute: conceals, contours and corrects with just a click! Our concealer provides up to 12 hours of moisturizing wear for crease-resistant coverage. Plus, its sponge-tip applicator makes on-the-go beauty super -easy. Just apply, click, cover and go wherever city life takes you. This. Is. Everything.
Suggested Age: Adult
Health Facts: Nonylphenol Ethoxylate Free, Hydroquinone-Free, Formaldehyde-Free, Noncomedogenic, Triclosan-Free, Mineral Oil-Free, Phthalate-Free, Contains Micellar Water, Talcum-Free, Paraben-Free, Vegan
Color Finish: Natural
Color Palette: Light Tones
Product Form: Liquid
Cosmetic Coverage: Medium
Skin Tone: Light
Skin Undertone: Cool
Sustainability Claims: Cruelty-Free
Beauty Purpose: Dark Circle Reduction, Concealing, Skin Tone Improvement, Color Correction
Recommended Skin Type: Combination, Very Dry, Normal, Dry, Mature, Sensitive, Oily, Acne-Prone
Net weight: .2 fl oz (US)
Features: Blendable, Non-Comedogenic, Long Lasting
TCIN: 13521050
UPC: 041554259247
Item Number (DPCI): 052-07-0266
Origin: Assem USA w/foreign/dom. parts
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
aqua / water, dimethicone, isododecane, glycerin, peg-9 polydimethylsiloxyethyl dimethicone, propylene glycol, disteardimonium hectorite, silica, dimethicone crosspolymer, peg-10 dimethicone, cetyl peg/ppg-10/1 dimethicone, phenoxyethanol, sodium chloride, polyglyceryl-4 isostearate, caprylyl glycol, disodium stearoyl glutamate, ethylhexylglycerin, chlorphenesin, aluminum hydroxide, steareth-20, lycium barbarum fruit extract, chlorhexidine digluconate, sodium benzoate, n-hydroxysuccinimide, lactic acid, potassium sorbate, tocopherol, sodium citrate, palmitoyl tripeptide-1, chrysin, pentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamate, palmitoyl tetrapeptide-7, citric acid, biotin, [+/- may contain: ci 77891 / titanium dioxide, ci 77491, ci 77492, ci 77499 / iron oxides], (f.i.l. t280697/1)
Shipping details
Estimated ship dimensions: 5.55 inches length x 1.81 inches width x 0.94 inches height
Estimated ship weight: 0.75 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: I wear Sephora Gel Serum Concealer in #09 Sablé . What would be the corresponding color in Maybelline Instant Age Rewind Concealer? I can't wait to try it! Thank you
submitted by Azee - 1 year ago
A: Hi there! Thank you for your interest in our Instant Age Rewind Eraser Treatment Concealer. We recommend using shade 50 Neutralizer. We invite you to view this on our direct website using the Virtual Try On feature!
submitted byMaybelline Consumer Care - 1 year agoBrand expert
Q: hi team - I wear nars creamy radiant in vanilla, which shade of this product would you recommend? it's described by the brand as very light with a neutral undertone. thanks!
submitted by Reesy - 2 years ago
A: Hi There! Please check out the shade 115.America's Number 1 Concealer; Erase the look of dark circles, correct the appearance of redness and brighten the look of dull skin with Instant Age Rewind Eraser multi-use concealer.
submitted byMaybelline Consumer Care - 2 years agoBrand expertA: Hello Reesy! We would love to assist you! In order to provide you with a perfect shade match recommendation, we would like to ask some additional questions. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page. Hope to hear from you soon!
submitted byTarget Beauty Consulting - 2 years agoBrand expertA: WE NEED PINK CONCEALER NOWWW
submitted byHiogle - 2 years ago
Q: I wear Clinique Even Better foundation in W01-Flax. What color Instant Age Rewind Concealer would you recommend?
submitted by AJ - 2 years ago
A: Hey AJ, Great question! Check out the Color 100 Ivory for a close match to your current foundation shade. The Maybelline Instant Age Rewind concealer provides up to 12 hours of moisturizing wear for crease-resistant coverage! For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.
submitted byTarget Beauty Consulting - 2 years agoBrand expertA: Hi there, AJ! Thank you for reaching out about our Instant Age Rewind Eraser Concealer. For a perfect match, we recommend our 100 shade for the best results. We hope you love our concealer as much as we do! XOXO
submitted byMaybelline Consumer Care - 2 years agoBrand expert
Q: Hello, I use Maybelline BB cream in 110 and Cover girl Ivory. What do you recommend to use for dark-circles?
submitted by BakerInTraining - 2 years ago
A: Hi There! Take a look at the Color 100 Ivory in Maybelline Instant Age Rewind Concealer. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page.
submitted byMaybelline Consumer Care - 2 years agoBrand expertA: Hey BakerinTraining, Take a look at the Color 100 Ivory in Maybelline Instant Age Rewind Concealer. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page.
submitted byTarget Beauty Consulting - 2 years agoBrand expert
Q: where is the color on the bottle
submitted by pammerp - 3 years ago
A: Hello Pammerp, the color of the concealer will be on the bottom of the concealer stick. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page! :)
submitted byTarget Beauty Consulting - 3 years agoBrand expertA: Hi there! Thanks for reaching out about Instant Age Rewind Multi-Use Dark Circles Concealer! The shade name can be located on the bottom or underneath the product. We hope this helps!
submitted byMaybelline Consumer Care - 3 years agoBrand expert
Q: I wear warm beige Neutrogena foundation. What color concealer would you recommend?
submitted by barb - 3 years ago
A: Hello barb! I would recommend shade 115 Warm Light for your concealer shade. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.
submitted byTarget Beauty Consulting - 3 years agoBrand expertA: Hi there. While we don't have any reliable way to compare our shades to those from other brands, we think the best option is to bring your makeup with you to the store to compare shades for a best match or use the color images found on the webpage for this concealer. For Under-Eye/Brightening use a color 1-2 shades lighter than your foundation shade. For Color Correcting/Blemish Cover-Up use a color the same as your foundation shade.
submitted byMaybelline Consumer Care - 3 years agoBrand expert
Q: Hi! I just want to make sure I get the right shade. So, I have the CoverGirl true blend concealer in the shade "Cappuccino" Which shade should I get for this concealer?
submitted by AG - 3 years ago
A: Hello AG, we recommend shade Honey in the Maybelline Instant Age Rewind Multi-Use Dark Circles Concealer. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page!
submitted byTarget Beauty Consulting - 3 years agoBrand expertA: Hi There! The best shade match would be Honey in our Instant Age Rewind Multi-Use Dark Circles Concealer.
submitted byMaybelline Consumer Care - 3 years agoBrand expert
Q: Hello, I wear iT Cosmetics foundation in "Light", what color in this concealer would I nees. Thank you!
submitted by Lovethelook - 3 years ago
A: Hi Lovethelook! We appreciate you reaching out to us regarding which shade in our Instant Age Rewind Eraser Concealer would be a match. Going by the information you shared, we would recommend Light Honey 121. Click the link to see this shade and others available: https://tinyurl.com/y7pxvyyj. We hope you find this helpful! xoxo
submitted byMaybelline Consumer Care - 3 years agoBrand expertA: Hello Lovethelook! I would recommend shade 20 Light, we hope this helps!
submitted byTarget Beauty Consulting - 3 years agoBrand expert
Q: I use Clinique CC cream in light medium and Maybelline Dream Matte Mousse Foundation in Nude Light 4. Which shade should I buy?
submitted by CC - 4 years ago
A: Hey there! From the information you provided us with we recommend the shade Neutralizer 150. We hope you try it soon, let us know if you have any other questions! XOXO
submitted byMaybelline Consumer Care - 4 years agoBrand expertA: Hi CC! We recommend the shade sand. It's a few shades lighter than your current foundation which is what you want in a concealer. Hope this helps!
submitted byTarget Beauty Consulting - 4 years agoBrand expert
Q: Hello! I wear Mac studio radiance face body radiant sheer foundation in shade N2 and ItCosmetics CC cream in Light Medium. What shade would be best for me?
submitted by AP - 4 years ago
A: Hi AP! We recommend going two shades lighter in your concealer when paired with a foundation. We suggest the Fit Me Concealer in shade Medium 25 https://tinyurl.com/y2d73qv7. But first, try taking our Virtual Makeup Try On Quiz to see which of our shades and products are right for you! Thank you for choosing Maybelline!
submitted byMaybelline Consumer Care - 4 years agoBrand expertA: Hi AP! To get about 2 shades lighter with your concealer we would recommend going with the shades Honey or Medium. Hope this helps!
submitted byTarget Beauty Consulting - 4 years agoBrand expert
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easy to remove: 4.44 out of 5
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69% would recommend
322 recommendations
A staple in my makeup bag!
4 out of 5 stars
Thumbs up graphic, would recommend
Sevook - 3 days ago, Verified purchaser
A favorite, such a great price and great coverage.
Impossible packaging
2 out of 5 stars
Thumbs down graphic, would not recommend
Luvsktchup - 6 days ago, Verified purchaser
- Skin tone: Medium
- Skin concern: Sensitivity, Sun damage, Aging, Uneven skin tone, Redness
- Skin type: Normal
I bought after seeing it highly reviewed by MU artist influencers. I tried a few times to use it but couldn’t get product to dispense. I watched videos. I read reviews for tips. Finally devoted 20 mins to solve issue. No matter what I did, concealer was not going to dampen the applicator sponge. Not by twisting, tapping, dabbing, shaking upside down. Nothing. So I grabbed a small wrench and patiently wrestled the lid off. I think the issue was there was SO LITTLE product in the tube it wasn’t reaching the internal tube that disperses product to the applicator sponge. Almost nothing! I paid $12 for a plastic tube. I was able to hold the sponge in my fingers and get enough product onto the sponge to apply to my under eye area. The shade is too warm but it seemed to work. After an hour it’s not creased on my mature skin but my eyes are tearing up ever so slightly which doesn’t happen with the Loreal foundation I normally use instead concealer. There’s maybe 4-5 applications of concealer left in this package. $12/5=2.40 per use. Another issue is it’s difficult to pick a shade match. So wasteful on many levels. It will be a piece of forever trash after being used only 4-5 times.
Not as good as I hoped
2 out of 5 stars
Thumbs down graphic, would not recommend
ShoeDiva - 7 days ago, Verified purchaser
- Skin concern: Sun damage, Uneven skin tone, Dark circles
- Hair color: Brunette
- Eye color: Hazel
- Skin tone: Medium
- Skin type: Normal
Not as good as I had hoped. Seemed watery and thin. Did not cover circles or dark spots as well as Wet N Wild Incognito. I also did not like the sponge applicator and the “twist” feature. I had to store and use it upside down at all times to get the flow I wanted (with it open all the way). They need to invest more in the quality of the product itself and less in the packaging, in my humble opinion. Will not repurchase. I have fair to medium skin tone and went with the #150. I am going back to Incognito.
Pleasantly surprised
5 out of 5 stars
Thumbs up graphic, would recommend
Happy camper - 9 days ago, Verified purchaser
- Eye color: Blue
- Skin tone: Light
- Skin type: Combination
- Skin concern: Dark circles, Aging, Acne, Redness
- Hair color: Brunette
My biggest concern with makeup is it creasing under my eyes and in my smile lines. I’m 33 so I have some wrinkles. Other concealers have creased even when I try to wipe away areas that will crease, so I was happy to see after a full day of work the concealer had not budged when I got home. I usually think things go viral because people are paid to say stuff, but this product actually seemed worth it. I will Be buying again.
Never recieved
1 out of 5 stars
Amelia - 11 days ago, Verified purchaser
I never received this is my package. And target gives no options to make a report on ONLY this item.
Love it!
5 out of 5 stars
Thumbs up graphic, would recommend
Viv - 11 days ago, Verified purchaser
- Skin tone: Light
- Skin type: Dry
- Hair color: Brunette
Buy it! This is great for dark under eye circles, wish I had discovered it sooner.
Stunning
5 out of 5 stars
Lee Lee 69 - 18 days ago
originally posted on maybelline.com
The first time I saw this product I knew I wanted it it's stunning goes on smooth and perfectly although this is my favorite company there products speak for themselves I'm in need now for the ageless wand concealer lady's this is the best product that happened for me it's fast in the mornings and goes on with beauty get one you'll see.thank u Maybelline I luv u all.
Lovee
5 out of 5 stars
crzces - 24 days ago
originally posted on maybelline.com
The Instant Eraser is a versatile, all-in-one concealer that hydrates, conceals, contours, and corrects. It offers 12 hours of crease-resistant coverage with a sponge tip applicator. The formula is vegan, non-comedogenic, and free from mineral oil, parabens, and talc. As a student, I love the Instant Eraser! It hydrates, conceals, and even contours all in one. It lasts all day without creasing and is super easy to apply with the sponge tip. Plus, it’s vegan and free from harsh ingredients, so it's great for my skin. If you're looking for a reliable, all-in-one product that hydrates, conceals, and lasts all day, I highly recommend the Instant Eraser! It’s perfect for busy days, won’t crease, and is vegan and skin-friendly. Trust me, you don’t want to miss out on this must-have for flawless, effortless coverage! I highly commend the Instant Eraser for its amazing performance. It’s easy to use, provides great coverage, and keeps your skin hydrated all day. Plus, it’s vegan and gentle on the skin, making it a must-have in any beauty routine!
I love this
5 out of 5 stars
Mimi1957 - 25 days ago
originally posted on maybelline.com
Applicator makes it so easy to use and covers perfectly
Not Made for Dry Skin
3 out of 5 stars
Thumbs down graphic, would not recommend
Clay - 1 month ago
I love the idea of the applicator, and the color match is perfect, but the finished result can turn out a little patchy. I have naturally dry skin, and I always focus on makeup prep to hydrate my skin, but whenever I use this concealer, my forehead looks very dry and noticeable. It also runs out pretty quickly compared to my other concealers, and it's not worth my money. Overall, it's a great product, but my experience was not as great as I hoped.
1 reply from Maybelline Consumer Care team - 28 days ago
Hi there, Clay! We appreciate you taking the time to reach out about our Instant Age Rewind Multi-Use Dark Circles Concealer. Consumer feedback is very important to us and allows us to improve all our products. We will be sure to pass all your feedback along to the appropriate teams. We hope you will continue using more of our products soon with full satisfaction with the results!
Don't you want me to repurchase my concealer?
2 out of 5 stars
Clemmie42 - 1 month ago
originally posted on maybelline.com
Love the concealer but trying to replace is a huge pain in the patootie. I'd like to get the same shade. But what it says on my container does not match either the old names or the new names. Is Light the same as Light Pale? Are those the correct names? What does 20R303 (that was on the bottom of the container) mean? Is that the color or some manufacturing number? I never understand changing the packaging model numbers on a great product. I don't get repackaging for the sake of change or new formulations for the sake of change. Ps. A new formulation is a new formula; thus making it not the same product, that people really like.This should be easy to replace a beloved product, but it's not. So I fear I must mark it down for that.
1 reply from Consumer Care Center team - 25 days ago
Hi there, thank you for sharing your thoughts on our Instant Age Rewind Eraser Multi Use Concealer. While there might have been minor adjustments regarding the shades and formulation, the performance should meet or exceed previous results and may not be noticeable. There are different reasons why a formula might be changed; availability of ingredients, changing industry requirements, and product improvements are common examples. The ingredients listed on the physical product are always accurate listing. We hope this helps! XOXO
Continual incorrect "no. of item" delivered
1 out of 5 stars
Thumbs down graphic, would not recommend
Ocean - 1 month ago, Verified purchaser
Target sent me 120 instead of 110 twice already. If they dont have 110 dont send me 120. These are not cheap and I dont appreciate target changing the number to 120 on my final invoice since I didnt order 120. Very upset customer. Fix your website!!!!!!!!!!!!!!!!!
Eraser multi use concealer. Packaging does notwork
1 out of 5 stars
Margie1 - 1 month ago
originally posted on maybelline.com
Awful. I've had the eraser concealer now for 1 month and cannot for the life of me, get it to work. I've twisted it in the direction of the arrows as advised and it still won't work. I don't know who designs these user unfriendly packaging, but they urgently need to review it otherwise you will lose customers. Unfortunately, I've thrown the receipt away so can't even bring it back to the store I purchased it from. I am so very disappointed.
1 reply from Consumer Care Center team - 1 month ago
Hi there! Thank you for reaching out about our Instant Age Rewind Eraser Multi Use Concealer. We are sorry to hear that you had this experience and we would like to assist you the best way that we can. Please give us a call at 800-944-0730 M-F 9:00 am – 5:30 pm ET and provide reference #39908088. We look forward to hearing from you!
A quick alternative
4 out of 5 stars
New1 - 1 month ago
originally posted on maybelline.com
I did By this to help with under eye darkness and I did use a primer first after the first 2 times because it helped to last longer I did not find it lasted up to 12 ours wiz Always out the primer it lasted up to a few hours and that's The Only Thing that I had used for a couple of days even with my Foundation I found that it did not. I'm used to using minerals or silk and make up so this was a quick alternative. I give it a 4
Great!
5 out of 5 stars
Thumbs up graphic, would recommend
AGJ - 1 month ago, Verified purchaser
- Skin tone: Light
- Skin type: Combination
- Eye color: Green
- Skin concern: Uneven skin tone, Aging, Dark circles, Redness
- Hair color: Blonde
Love this stuff! Great drugstore concealer and love that there are so many shades.
Perfect Product
4 out of 5 stars
Runion Royal - 2 months ago
originally posted on maybelline.com
[This review was collected as part of a promotion.] I love the applicator on this. It's easy to apply and great great coverage, perfect color match! Thank you Maybelline!
Awful
1 out of 5 stars
Thumbs down graphic, would not recommend
Panda62 - 2 months ago
Can’t even get it to come out. Does not work. Waste of money.
Super easy to apple and it just makes it fun
5 out of 5 stars
LOVEQUEEN - 2 months ago
originally posted on maybelline.com
I love it so much it makes my face look like i have know makeup on
Super Easy Application that glides over my skin...
4 out of 5 stars
Advent63 - 2 months ago
originally posted on maybelline.com
It's good. I use it on areas where I want more coverage.
Applicator???
4 out of 5 stars
Frankie2025 - 2 months ago
originally posted on maybelline.com
I like the product i just need to appy w my fingers in able to get more of a full coverage look that I am wanting and it's harder w that applicator puff on the top to achieve that look for myself